Write a 2-4-page analysis of a Middle East Company abt its corporate commitment to sustainability.

Chalhoub Group- Corporate Commitment to Sustainability Name Institution Page Break Chalhoub Group- corporate commitment to sustainability The increased competition among the different players in the highly globalized modern business world has put all business organizations in the constant search for unique ways to create and maintain the highest levels of competitiveness to thrive in the volatile global market. Moreover, the intensification of human business activities and the resultant adverse environmental impacts have gradually led to the evolution of the corporate sustainability concept in business organizations. Sustainability involves the deliberate human efforts to operate with a primary commitment towards meeting the current environmental and human health, economic, and social needs without adversely affecting the well-being of the future generations (US EPA, 2016). As such, various business organizations across the world have joined the race towards a corporate commitment to sustainability in a bid to maintain their relevance in the market. To examine the corporate commitment to sustainability, this paper will evaluate the Chalhoub Group; a leader in luxury partnerships across the Middle East, and whose operations date back to 1955 when the entity was established. With its headquarters in Dubai, the business has emerged as a leader in the regions beauty, gifts, and fashion sectors; and has continuously demonstrated its commitment to sustainable business. The company’s corporate commitment to sustainability can be evidenced its receipt of the CSR Label Award by the Dubai Chamber of Commerce for several years as well as its admission to the UN Global Compact Community (Chalhoub Group, 2018). The first landmark in the company’s corporate commitment to sustainability is evidenced by the business’ commitment towards t...

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