Cash-back offer from October 15th to 18th, 2024: Get a flat 10% cash-back credited to your account for a minimum transaction of $50. Post Your Questions Today!

Question DetailsNormal
$ 30.00

MKT 571 Week 6 Assignment Social, Ethical, and Legal Implications

Question posted by
Online Tutor Profile
request

Purpose of Assignment

The purpose of this assignment is to help students think through the importance of social, legal, and ethical issues that may arise with their product or service and the implications of decisions made within those frameworks. It is designed to help the learners understand ethical and legal issues related to marketing practices. This knowledge helps to prevent such issues when developing the marketing strategies in their marketing plan. The executive overview of the marketing plan is not a summary and conclusion, but an overview of what the plan entails and what it does not address.

Assignment Steps

Producing and marketing a product without regard to ethical, legal, and social considerations is detrimental to the overall success of any company.

Assess in a maximum of 700 words the ethical, legal, and social issues affecting your product or service in two markets: the United States and one international market. Domestic market generally means the market where the company headquarters are located. If you choose a domestic market that is not the U.S., then your other market is required to be the U.S. marketplace. The general information on your two markets should be added to the Target Market section of your Marketing Plan.

Include the following:

  • Develop a process to monitor and control marketing performance. This process could be a flowchart but a flowchart is not required (flowcharts do not count towards your word count requirement).  Any included flowchart must be a supplement to your verbiage, not a substitute.  Explain your process.

Formulate a maximum 350-word executive summary including at a minimum the following elements:

  • Required executive summary elements:
    • Strategic Objectives 
    • Products or Services 
  • Optional executive summary elements:
    • Resources Needed 
    • Projected Outcomes

Integrate the previous weeks' sections, and incorporate corrections and suggestions from the instructor's weekly feedback into one comprehensive paper.  Do not just put the individual papers together in one document.  You are submitting one marketing plan. Headings correctly formatted are crucial in this assignment. The marketing plan should be a minimum of 3,850 words and include the elements you have already explored from the following:

  • Incorporate Understanding Target Markets (Week 2)
  • Incorporate Promotion and the Product Life Cycle (Week 3)
  • Incorporate Price and Channel Strategy (Week 4)
  • Incorporate Marketing Communication and Brand Strategy (Week 5)
  • Incorporate Executive Summary, Legal, Social and Ethical Considerations (Week 6)

Cite a minimum of three peer-reviewed references. 

Include all peer-reviewed references (12) from the previous weeks' individual assignments in your marketing plan.  This is a total of at least 15 academic references.

Available Answer
$ 30.00

[Solved] MKT 571 Week 6 Assignment Social, Ethical, and Legal Implications

  • This solution is not purchased yet.
  • Submitted On 19 Aug, 2017 10:21:48
Answer posted by
Online Tutor Profile
solution
MKT 571 Week 6 A...
Buy now to view the complete solution
Other Similar Questions
User Profile
Acade...

MKT 571 Week 2 Assignment Understanding Target Markets

Purpose of Assignment To develop effective relationship marketing, a company must first understand its targeted consumers' buying influences and behaviors. This week's assignment is the first part of the development of a mark...
User Profile
Good_...

MKT 571 WEEK 5 Tory Burch- A Fashion Label

MKT 571 WEEK 5 Tory Burch- A Fashion LabelMKT 571 WEEK 5 Tory Burch- A Fashion LabelMKT 571 WEEK 5 Tory Burch- A Fashion LabelMKT 571 WEEK 5 Tory Burch- A Fashion LabelMKT 571 WEEK 5 Tory Burch- A Fashion LabelMKT 571 WEEK 5 ...
User Profile
Tutor...

MKT 571 Week 6 Assignment Social, Ethical, and Legal Implications

MKT 571 Week 6 Assignment Social, Ethical, and Legal Implications...
User Profile
Tutor...

MKT 571 Week 3 Assignment Promotion and the Product Life Cycle

PRODUCT STRATEGY For the product marketing and strategic plan, we consider three of various product lifecycle. It includes growth, new product introduction, maturity and decline. But for the product strategy of a global comp...
User Profile
Tutor...

MKT 571 Week 3 Team Assignment New Product Launch

French`s Mustard Market Analysis Brief SWOT analysis for the company French`s Mustard is a company that operates in America which deals with prepared mustard condiments, fried onions, and other food items. It has been in oper...

The benefits of buying study notes from CourseMerits

homeworkhelptime
Assurance Of Timely Delivery
We value your patience, and to ensure you always receive your homework help within the promised time, our dedicated team of tutors begins their work as soon as the request arrives.
tutoring
Best Price In The Market
All the services that are available on our page cost only a nominal amount of money. In fact, the prices are lower than the industry standards. You can always expect value for money from us.
tutorsupport
Uninterrupted 24/7 Support
Our customer support wing remains online 24x7 to provide you seamless assistance. Also, when you post a query or a request here, you can expect an immediate response from our side.
closebutton

$ 629.35