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BUS 690 Week 4 Assignment Strategic Leadership and Innovation at Apple Inc.
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Strategic Leadership and Innovation at Apple Inc.
Read Case 23: Strategic Leadership and Innovation at Apple Inc. Answer questions 1-4 in a three to five page APA style paper, and supported with the concepts outlined in your text and from your previous classes.
- Describe the current state of the computing industry and identify any opportunities or threats facing industry players.
- Which Grand Strategies has Apple Inc. used in the past. Evaluate the success of these strategies.
- Which Grand Strategy is Apple Inc. currently using? Explain your answer in relation to the Grand Strategy Selection Matrix.
- Provide at least two recommendations for Apple Inc. to be successful in the present state of the industry.
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