MIS500 Module 1.2 Discussion

Module 1

Module 1.2 Learning Activity - Discussion Forum Post

COLLAPSE

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After reading the Essential Resource - “Are the Most Innovative Companies Just the Ones with the Most Data” by Mayer-Schönberger & Ramge (2018) http://search.ebscohost.com.ezproxy.laureate.net.au/login.aspx?direct=true&db=bsu&AN=128059086&site=ehost-live - why do you believe that data is such a power driver of successful innovation? The aim of this question is to allow you some time and introspection to think about this concept and to develop and informed opinion based on the information provided for you in the article.

Please share your thoughts in the Module 1.2 discussion forum in no more than 200 words.

Data is a powerful driver of successful innovation, this is true because data is essential for the growth of many fields. Consider for example the field of medicine, where there is a need for improvement in treatment methods. The use of data-driven machines which can be able to hold data on hundreds of thousands of skin damages is a big step to achieving great innovations.

 In a market, where there is a need for lots of valuable information for growth and competitiveness, data is a very important factor. For a business to function in the market, data on customers’ feedback on the goods and services is very essential, because it will ensure that the business strives to achieve great customer satisfaction, thus attracting the market. With data, you can reduce the competitiveness with other companies, since you will be able to meet some desired standards that they can’t achieve.