CIS 500 Final Exam Chapter 6-14

CIS 500 Final Exam Chapter 6-14

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Chapter: Chapter 06: E-Business and E-Commerce

Multiple Choice

1. When a user clicks on a malvertisement on a Web site, the ad will __________.

a) release the latest malware to launch attacks on government agencies

b) redirect to and load a malicious Web site, which is a replica of the site the user was expecting

c) download a cookie that tracks the user’s purchases and credit cards

d) all of the above

Ans: b

Difficulty: Easy

Section Ref: Quick Look at Chapter 6

AACSB:

2. A service level agreement (SLA) is a legal written contract between a vendor and client in which the vendor guarantees __________.

a) a maximum service charge

b) free upgrades for the length of the contract

c) no defects and/or no risk

d) a minimal level of service

Ans: d

Difficulty: Easy

Section Ref: Chapter 6 opening case

AACSB:

3. Effective e-business models and competitive strategies are developed by __________.

a) vendors and service providers

b) senior marketing managers

c) managers from various functional areas, including marketing, IT, operations, logistics, and accounting

d) Web site designers

Ans: c

Difficulty: Medium

Section Ref: 6.1 E-Business Challenges and Strategies

AACSB:

4. Online channels and connectivity support __________, which minimizes the limitations of having to be physically present in a single location to collaborate or train.

a) the e-business process

b) telepresence

c) community

d) self-service

Ans: b

Difficulty: Easy

Section Ref: 6.1 E-Business Challenges and Strategies

AACSB: Use of information technology

5. Over 85 percent of e-commerce dollar volume is __________ commerce.

a) B2B

b) B2C

c) G2G

d) G2B

Ans: a

Difficulty: Medium

Section Ref: 6.1 E-Business Challenges and Strategies

AACSB:

6. Priceline.com is an example of __________ commerce because the customer names a product or service and the desired price, and then Priceline tries to find a supplier to fulfill that need.

a) business-to-consumers

b) consumers-to-business

c) mobile

d) business-to-business

Ans: b

Difficulty: Medium

Section Ref: 6.1 E-Business Challenges and Strategies

AACSB: Use of information technology

7. A benefit of hosting an e-commerce Web site on a third-party’s server is __________, which is being able to add-on additional capacity incrementally, quickly, and as needed.

a) scalability

b) maintenance

c) accuracy

d) security

Ans: a

Difficulty: Medium

Section Ref: 6.1 E-Business Challenges and Strategies

AACSB:

8. In order to accept credit card payments for purchases, American Express, Visa and other credit card companies require that e-commerce Web sites be PCI DSS compliant and certified to __________.

a) help prevent credit card fraud

b) support Web site analytics

c) manage customer relationships

d) verify that the products are in-stock.

Ans: a

Difficulty: Medium

Section Ref: 6.1 E-Business Challenges and Strategies

AACSB: Ethical understanding and reasoning abilities