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Test Bank Business Statistics, 3rd Edition Norean R. Sharpe A+

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1.1.1 Identify various aspects of studies and experiments and/or classify variables.

  1. Viamedia, the cable industry's leading independent cable rep firm and provider of online advertising services, sponsored an online survey in June, 2013 to understand television viewing habits. The survey was given to 2,029 American adults age 18 and older, of whom 1,958 watch television programming. Of interest was how Americans watched television –72% watch cable TV while 33% watch on a device (tablet, smartphone, computer). Describe the W’s for the information given.
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