gender reversal

From Business, General Business
Due on 03 Apr, 2018 12:00:00
Asked On 02 Apr, 2018 02:03:18
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Onemusic
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For this Marketing assignment you need to:

Select a print ad that is based on gender stereotypes (female nurses, male airline pilots etc), where the person shown appeals to an obvious target market (moms with babies, guys with trucks).

For example: an ad for disposable diapers with two moms talking about babies/// or an ad for motor oil with two guys discussing engine protection.

Now reverse those stereotypes and make the ad still work for the same obvious target market.

Change guys to girls or vice versa. The ad can be based on humor, or serious…but must still sell the product.

Turn in the original ad and describe how you would make the changes.

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