Advertising Tools in IMC Plans

From Business, General Business
Due on 05 Feb, 2017 12:00:00
Asked On 01 Feb, 2017 12:51:56
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Jay
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Write a 1,200- to 1,450-word paper using the company that you selected: (Red Bull)

Identify three advertising tools that the company uses.
Examine each tool and the target market it tries to reach with the tools.
Evaluate the effectiveness of each tool and its reach to the intended target market.
Suggest changes to each tool to increase its effectiveness.
Assess one additional advertising tool the company could implement to reach its target market and why you think this would be a good addition to the advertising mix.
In Text Citation

Format your paper consistent with APA guidelines.

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Submitted On 03 Feb, 2017 08:20:41

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A-writer
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Promotion (also one of the 4P’s of marketing) which is known as marketing communicati...

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Advertising Tools in IMC Plans.docx (13 KB)

ADVERTISING AND COMMUNICATION

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Jay

Measuring advertising effectiveness

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