Cash-back offer from March 22nd to 31st, 2024: Get a flat 10% cash-back credited to your account for a minimum transaction of $50.Post Your Questions Today!

Question DetailsNormal
$ 7.00

UNIT_VI_JOURNAL.doc Unit VI Journal MBA 5501 Columbia Southern University Unit VI J

Question posted by
Online Tutor Profile
request

UNIT_VI_JOURNAL.doc    Unit VI Journal  MBA 5501  Columbia Southern University  Unit VI Journal  Coca-Cola has successfully cultivated one of the most valuable brands in the world today. However, this incredible success has not been without its drawbacks as evidenced by the failure of its 1985 product launch. These suboptimal results could have been averted through thorough market research. Conducting market research before new business undertakings is critical. Understanding consumer trends, interests, and perspectives allows organizations to substantiate the potential profitability of a business idea. Additionally, it can facilitate the identification of new market niches that may benefit from a novel product offering. Apart from market research, Coca-Cola should exploit the capabilities of big data analytics to gauge potential market reactions to new product offerings. Big data analytics allow organizations to gain an intricate understanding of their average consumer. Through predictive analytics and forecasting, organizations can postulate the outcome of new marketing strategies before adopting them. In this case, comprehensive market research and leveraging big data analytics may have mitigated the fiscal implications of introducing a product that consumers were unlikely to purchase.   Coca-Cola is incredibly reliant on traditional advertising channels, including television, billboards, print media, and radio. The typical Coca-Cola consumer is an average teenager. Tragically, this consumer 

Available Answer
$ 7.00

[Solved] UNIT_VI_JOURNAL.doc Unit VI Journal MBA 5501 Columbia Southern University Unit VI J

  • This solution is not purchased yet.
  • Submitted On 05 Aug, 2022 11:50:18
Answer posted by
Online Tutor Profile
solution
UNIT_VI_JOURNAL.doc Unit VI Journal MBA 5501 Columbia Southern University Unit VI Journal Coca-Cola has successfully cultivated one of the most valuable brands in the world today. However, this incredible success has not been without its drawbacks as evidenced by the failure of its 1985 product launch. These suboptimal results could have been averted through thorough mar...
Buy now to view the complete solution
Other Similar Questions
User Profile
termp...

UNIT_VI_JOURNAL.doc Unit VI Journal MBA 5501 Columbia Southern University Unit VI J

UNIT_VI_JOURNAL.doc Unit VI Journal MBA 5501 Columbia Southern University Unit VI Journal Coca-Cola has successfully cultivated one of the most valuable brands in the world today. However, this incredible success has n...
User Profile
termp...

Unit_VI_Journal.docx FIR 2303 Unit VI Journal Columbia Southern University- FIR 2303 G

Unit_VI_Journal.docx FIR 2303 Unit VI Journal Columbia Southern University- FIR 2303 Great progress has been made within the fire service in the development and use of protective equipment. The days of firefighters not w...
User Profile
termp...

Unit VI Journal.docx FIR 2303 Unit VI Journal Columbia Southern University- FIR 2303 Gre

Unit VI Journal.docx FIR 2303 Unit VI Journal Columbia Southern University- FIR 2303 Great progress has been made within the fire service in the development and use of protective equipment. The days of firefighters not wea...

The benefits of buying study notes from CourseMerits

homeworkhelptime
Assurance Of Timely Delivery
We value your patience, and to ensure you always receive your homework help within the promised time, our dedicated team of tutors begins their work as soon as the request arrives.
tutoring
Best Price In The Market
All the services that are available on our page cost only a nominal amount of money. In fact, the prices are lower than the industry standards. You can always expect value for money from us.
tutorsupport
Uninterrupted 24/7 Support
Our customer support wing remains online 24x7 to provide you seamless assistance. Also, when you post a query or a request here, you can expect an immediate response from our side.
closebutton

$ 629.35