AST1 Task 1.docx AST1 Task 1  A1 - Motivator Strategies Higher Margins: Offer higher ma

AST1 Task 1.docx  AST1 Task 1   A1 - Motivator Strategies  Higher Margins: Offer higher margins to the dealer network to encourage product endorsement.  Special Deals: Offer tiered pricing for floor planning certain volume of scooters.  Premiums: Offer promotional items for dealer to give away on every scooter purchase.  Cooperative Advertising Allowances: Provide dealer network with advertising assistance.  Display Allowances: Provide each dealer a free scooter for product display.  Sales Contests: Offer monetary or prize incentives to dealers who reach sales goals.   A2 - Advantages and Disadvantages of Motivational Strategies  Higher Margins. A couple of advantages of higher margins for the dealers is 1) they will be encouraged to sell our scooters because of their return on investment, and 2) their ability to have some room to negotiate with the customer when necessary. There are disadvantages to high