IT402_Unit_6_Assignment_2_.docx IT-402 IT Consulting Skills Unit 6-2 Assignment Purdu
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IT402_Unit_6_Assignment_2_.docx IT-402 IT Consulting Skills Unit 6-2 Assignment Purdue University Global IT-402 IT Consulting Skills Christopher Meyer 1817 7th Ave Belvidere, IL 61008 44271 Hope Johnson 100 S. State St Belvidere, IL 61008 Dear Ms. Johnson, After conducting the research on vintage book stores, the goal of your proposed expansion, I have gained much needed and beneficial insight that I would like to share with you. The information concerning the opportunities and concerns will help you make a much more informed decision when going forward with your business venture. Some of the benefits of expanding your business and website are sure to increase the consumer awareness and traffic. The potential for customer growth and brand loyalty is an obvious choice. More important by expanding your website holds the greatest opportunity for the growth you desire. Your website and additional services that will be provided there will allow for a further reach. This will allow your customers to be able to search your current inventory and also submit their vintage books for you to consider for purchase to add to your inventory. They will also be able to make requests for book repairs. The ease of use of the website will allow all of your customers to be able to navigate the website. It also has the added benefit of making it easier for customers who visit your store to locate what they are looking and search your inventory. In my research I have found several vintage bookstores that have suc
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